Brastemp Iguazu - CGI Product Film
Project developed at Miagui Studio for the Brastemp Iguazu washing machine line, involving the creation of CGI advertising imagery focused on product presentation, materials and visual simulations related to the machine’s performance. The work explored different visual approaches, ranging from packshots and hero shots to macro scenes featuring fabrics, water and internal machine details, aiming to reinforce the product’s technology, sophistication and premium positioning. I was responsible for the look development, shading and lighting of the scenes, as well as the simulation of some visual elements throughout the project. The development included metallic materials, fabrics, translucent surfaces, water interaction and close-up material behavior, always focused on technical realism and strong commercial visual appeal. The images were created to communicate product performance, fabric care and design through a clean, modern and cinematic visual language.
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